Qualtrics is a robust, sophisticated, cloud-based service for creating and delivering web-based surveys. The product is available free of charge to faculty, students and staff at the University of Miami. With over 100 question types (including pick, group & rank, drill down, rank order, heat map and hot spots) available through the Qualtrics Library and the ability to create interactive questions and engage survey-takers with rich media, it becomes possible to increase response rates. Users can also pull questions from professionally designed surveys as well as create your own library of questions, surveys, messages, and media.

Quantitative survey data can be analyzed as it is collected and researchers can pre-create reports with graphs, charts, and tables that populate in real time. Likewise, data can be exported into SPSS, Excel, or a variety of other formats for additional analysis. Furthermore, Qualtrics reports can be exported to PowerPoint, Word, or as a PDF file to use in presentations, reports, and research writing.

Qualtrics users can send and track participation invitations and reminders; display survey results in real time, graphically and statistically; and export raw data in a variety of formats including CSV, XML, HTML and SPSS SAV file.

Other key features include:

• a “quick survey builder” guide for beginners.
• point-and-click editing.
• question and response randomization.
• libraries of customizable templates and question banks that can be shared by users and groups.
• survey translation capabilities, allowing respondents to select a language or default to a browser language preference and tracking those selections in survey results.
• continuous file saving, minimizing potential data loss due to browser crashes.
• folders for survey organization.
• real-time collaboration with associates.
• ability to send and track participation invitations.
• ability to embed video, audio and graphics.
• ability to create mobile-friendly surveys.
• polls and website feedback tools.
• online helps and tutorials.