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On January 28, 2003, a date that commemorates the
150th anniversary of the birth of Cuban patriot José
Martí, the University of Miami Libraries will
proudly dedicate the Cuban Heritage Collection’s
Roberto C. Goizueta Pavilion. The
100,000-square-foot pavilion houses the most
comprehensive collection of Cuban exile and Cuban
American materials in the world. In 1999, The
Goizueta Foundation, led by Olga C. de Goizueta,
provided the University with a visionary $2.5
million challenge grant that was instrumental in
establishing a new home for the Cuban Heritage
Collection.
“Thanks to the generous support of the Goizueta
Foundation, my dream of 20 years has become a
reality that all who wish to learn about Cuban
history and culture may do so in a beautiful and
modern environment,” says Professor Esperanza De
Varona of the Cuban Heritage Collection. “I am
grateful to Mrs. Olga Goizueta for her great
foresight and enthusiasm with the design of the
Roberto C. Goizueta Pavilion for the Cuban Heritage
Collection. It truly is the home of my dreams.”
From its new location, the Cuban Heritage
Collection is able to continue to carry out its
mission of collecting, preserving, and making
accessible materials related to Cuban, Cuban exile,
and Cuban American history and culture. It is a
privilege for the collection to be doing so in the
name of a man whose life, mission, and presence so
influenced this community, this nation, and our
world: Roberto C. Goizueta.
“My story boils down to a single, inspiring
reality ... the reality that a young immigrant
could come to this country, be given a chance to
work hard and apply his skills, and ultimately
earn the opportunity to lead not only a large
corporation, but an institution that actually
symbolizes the very essence of America and
American ideals.”
Roberto C. Goizueta in a
speech given at Independence Day ceremonies at
Monticello, Virginia, 1995
A Cuban refugee who lived, relished, and, indeed,
embodied the American dream, Roberto C. Goizueta
served as chairman of the Board of Directors and
chief executive officer of The Coca-Cola Company
from March 1, 1981 until his death on October 18,
1997. Born in 1931 in Cuba, Mr. Goizueta attended
the Colegio de Belén in Havana and later Cheshire
Academy in Connecticut, where he learned English.
Majoring in chemical engineering, he graduated from
Yale University in 1953, and one year later joined
the technical department of the Coca-Cola Company in
Havana. In 1960, after the Communist regime of Fidel
Castro assumed power in Cuba and nationalized all
private businesses, Mr. Goizueta made a momentous
decision. With his wife, Olga, and their children,
he left Cuba for Miami. This experience changed his
life and his outlook forever.
Within 30 years of leaving Cuba, Mr. Goizueta was
leading an American company that symbolizes freedom
around the world – the Coca-Cola Company. Throughout
his career, the creation of value for the company’s
share owners was his passion. During his 16 years as
chairman and chief executive officer, the company’s
value increased from $4 billion to $145 billion.
Roberto C. Goizueta was more than a business
leader. He believed that every person who enjoys
freedom and opportunity has a duty to cherish,
protect, and nurture it. He strived to make America
stronger, not only through his inspirational
leadership but also through his generous educational
and philanthropic contributions.
In creating The Goizueta Foundation in 1992, he
sought to acknowledge his indebtedness to this
country and to continue the commitment to
philanthropic endeavors that has symbolized the
leadership of the Coca-Cola Company for more than a
century. Based in Atlanta, the foundation aims to
support educational programs that have a long-term
impact in the community.
The Roberto C. Goizueta Pavilion, and the Cuban
Heritage Collection, will most certainly provide a
positive and enduring influence on the University,
our students and the community. We are most grateful
not only to The Goizueta Foundation, but also the
late Elena Díaz-Versón Amos and the Fanjul family,
for their generosity, leadership and support for the
Cuban Heritage Collection’s Roberto C. Goizueta
Pavilion.
“The University of Miami Cuban Heritage
Collection now is in its permanent home,” says
Professor De Varona, “so that the hopes and
aspirations of the Cuban people and their struggle
to maintain a unity of purpose may be recorded,
preserved and transmitted to future generations of
students, scholars and researchers.”
- Arlene Adams Easley
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